Tracking and Growing Social Media in 2018

The new year is finally here and it is time to take your social media business pages to the next level. Are you asking yourself, how do I do that? Three words: TRACK. YOUR. STATS. How do you know how far you’ve come, if you don’t know where you started? …

Save Big with Smart Tax Deductions

I want to start out first by clarifying I am not a professional tax accountant. I have one, and you should, too! Make sure all tax decisions you make are cleared through your personal tax consultant. That being said, I have learned a lot about how to spend money wisely …

17 Lessons Learned as a Small Business Owner in 2017

1. Find Influencers Look for someone (or multiple people) who are at the next level of business where you want to end up in a year or two. Study their best practices: watch their live videos, listen to their podcasts, engage with them on social media and ask questions. It’s …

How to Create a Brand (and Why You Need One)

Your company’s branding is one of the most important aspects of your business. Often people think of logos and mission statements as the brand. While those are certainly key points, there is a lot more to defining your brand. I want to go over a few key elements on how …

Apps We Love as Small Business Owners (Part 2)

A couple weeks ago we talked about some of the apps we can’t live without here at KRose Marketing and Consulting. We’ve done a lot of research testing out what is actually useful and want to share that knowledge with you. We know you are an all-star in your business …

Apps We Love as Small Business Owners (Part 1)

There are thousands of apps that can be useful for small businesses, and we’ve tried hundreds. After testing out various apps, we’ve come to love some more than others. It’s a long and tedious process to try out so many different programs, so we hope sharing our favorites can help …

Digital Marketing in Agriculture

The Secret to Digital Marketing in the Ag Industry

If you follow us at KRose Marketing and Consulting or KRose Cattle Company, you might know I started my first business, KRose Cattle Company, in 2015. I knew my passion was in agriculture – cattle in particular. When I graduated from MSU, I decided to become my own boss. Over …

About Us Page

Stand Out With a Unique “About Us” Page

One of the most important parts of your website is the “About” or “About us” page. It needs to set you apart from businesses similar to yours, while remaining informative. Tell people who you are and what you believe in, but do it in your own unique style. For instance, …

5 Steps to Conquering the Facebook Algorithm

The Facebook News Feed algorithm is a bit of a mystery. The only people who truly know the inner workings are those Facebook engineers, reviewers and data scientists who are behind the scenes. But there are a few things we do know about the algorithm that can help us run …